According to Forrester Research, 77% of people say that valuing their time is the most important thing a company can do to provide them with good service. Consumers are no longer willing to tolerate poor experiences. When it comes to parking, they want to get in and out as quickly as possible without any hassle. And if you can’t provide that level of service, they will probably look for another parking provider who can. In this webinar, Kristen Locke,  CAPP and Regional Sales Manager at ParkMobile, will share the latest research on consumer behavior as it relates to parking and discuss how parking providers need to think differently about their businesses in order to better serve their customers.